I was invited by my Marketing, Virtual Profession and Success mentor Jomar Hilario to his event Date with Freedom: Virtual Careers Summit. It happened on October 14, 2017. I saw a lot of Virtual Professionals and aspiring remote workers.
Yes I work remotely, but securely. I talked about “How to Negotiate with 5 Clients”. Everyone got interested on that topic, but the question I got is more about “What is Data Science and Analytics”.
Above is my secure remote machine located on my client’s office. I used that computer to login to my client’s client. It seems like an unmanned computer that when you turn on the screen you will see what I’m working on it remotely.
To simplify data science please see the diagram below:
This Venn Diagram (a diagram that shows overlaps) shows that data science is the intersection of Mathematics/Statistics, Computer Science / Information Technology and a Domain Expertise: Business, Research, Sciences, or Marketing. Yes, Marketing, sounds familiar?
Let me show you what an Analyst or Data Scientist does for digital marketing industry:
I know most of you does those above. The secret with these data is to measure or keep track of the values over time. Be in Spreadsheets (Excel), text file, or tools like Instagram Insights, FB Insights and Google Analytics can help you understand your client’s customer.
I know most of you will say, I’m not techie, I’m not a geek nor a nerd. You can, “Yes you can!”. I said, “You can!”. Did you know that businesses would like reports not in Math or numbers? Did you know that clients would love to hear stories from their data? Did you know that visuals, graphs, charts and INFOGRAPHICS simplifies the dissemination of information? Does all those sounds familiar to you? I know you do. Jomar taught those in his skills courses, story telling courses and other courses.
My analyst / data scientist colleague used to laugh about presenting a mathematical formula versus a well defined story with some visuals. The presentation with a story and visualization or graphs are well appreciated by the client.
I heard some people say SQL is hard. You don’t need that geek language, there are tools that can help you build that, yes like point and click, drag and drop. Nothing is easy nor hard. I went to the hard part since it’s my up-bringing in the past, I accidentally was exposed to this due to IT Engineering which is another story.
In the Philippines, we started out with Data Science Philippines on Google Groups, then on a Facebook Page. Today we have Data Science Philippines on Meetup. I’m a regular attendee of R Users Group Philippines because of the values of people there: “Humility”. They know how hard the numbers are, but are still willing to help others to get started.
URL List of Live Meetups:
Thank you for all the attendees of Jomar Hilario’s 2017 Date with Freedom.